Information Technology Dark Side

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Keep a Piece of Your Soul by REBELLING with Socks that Don’t Match

December 8th, 2008 · 8 Comments

Corporate IT is soul-sucking. I was lucky to escape, a hollow shell of the software developer I once was, with a tiny shred of my soul left. It’s been over a month now since I shed those chains and frankly, I feel taller.

Protect your soul (or the soul of an IT geek you care about) by being safely rebellious. Wearing socks that won’t get you in trouble but will raise eyebrows – socks that don’t match. No, don’t wear one black sock and one blue sock. That will just make you look like a nerd. Assert your geekdom by wearing socks that match without matching.

This concept is hard to explain, so check out some of the socks below.

Socks that don’t match, but do, make great stocking stuffers for the geek in your life, and they just might save a soul. So check out LittleMissMatched.com (the pictures I’ve shown are all guys socks, but they have lots of socks and other cool stuff that doesn’t match for everybody).

Note: As much as this post sounds like ad copy, it’s not a paid advertisement. I just really like the socks.

Socks for your SOUL
Socks
More Socks

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Tags: Funny Things · Job Advice

8 responses so far ↓

  • 1 David // Dec 8, 2008 at 12:03 pm

    Great site.

    Like being outside again and free that is cool. Waiting for the axe to fall here.

  • 2 Dennis Gorelik // Dec 8, 2008 at 2:35 pm

    I’m missing the point to wearing different socks? To make a statement to the corporation that your soul is not fully dried up yet?

  • 3 David Christiansen // Dec 8, 2008 at 3:01 pm

    I got the idea from Bones (tv show, one of the two I watch). Agent Booth wears weird socks, and his shrink once claimed that was a way of creating an identity for himself in an otherwise indistinct group (like plumage on a peacock). The idea appealed to me, and I started looking for weird socks. But… maybe it means nothing to you. That’s cool – it would kind of defeat the point of creating identity if it worked for everyone wouldn’t it?

  • 4 PoLR // Dec 9, 2008 at 7:25 am

    For years I have been the laughing stock of many friends for my inability to every wear matching socks. I can now forward on this article and prove to them its just the ‘cool’ in me that made me do it!

  • 5 Dennis Gorelik // Dec 23, 2008 at 10:24 am

    What’s the point of creating identity by your looks (assuming you are not an actor)?
    Developer’s identity is defined by his ideas, programs, blogs, relationships with colleagues etc.
    By socks?

  • 6 David Christiansen // Dec 23, 2008 at 11:02 am

    Well, Dennis, obviously for you there would be no value in this kind of rebellion. But… the whole world isn’t made up of photocopies of you or me is it? Lots of people enjoy developing a sense of style and uniqueness that is all there’s.

    What I really like about the socks from LittleMissMatched.com is the way they’ve looked at “matching” from a non-traditional point of view and created something unique and beautiful (you might find beautiful an overstatement – it’s just socks after all). In other words, the socks “match” the same way a shirt might match your tie – they’re not the same but they go together. I like that.

    But yeah, I agree the things you list are part of a person’s identity, and in Software Utopia they would be the only things that mattered but… the fact is they’re not. Let me give some examples.

    I’m 6’1″ tall. That’s above average height. Throughout my career I was able to get away with things that others couldn’t. Part of that success was, undoubtedly, simply due to the fact that I am taller than most people. There are TONS of studies that show that height, attractiveness, build, etc are powerful social factors in how we are perceived and valued in the workplace.

    Somedays, when I was feeling abused or unenergetic, I would wear a suit and tie to work (the dress was business casual). On those days, I noticed that people behaved more formally around me. I would try to use that to my advantage sometimes.

    Clearly, these superficial aspects of a person don’t supercede abilities or history. But that doesn’t make ignoring them wise either.

    So… socks. Socks that don’t match, but do, feel bold, daring, and risky, without actually being any of those things. So… if you want to feel that way, and wear something fun, that’s what it’s about.

    Also, this post was meant to be fairly tongue-in-cheek. It wouldn’t be a good idea to overthink it.

  • 7 Dennis Gorelik // Dec 26, 2008 at 3:58 am

    So you mean that mismatching socks make you feel bold, daring, and risky?
    That's possible, but you can feel bold, daring, and risky by many other ways.
    For example, you may exposure one of your risky ideas to the organization you work in.
    That would make you feel bold, daring, and risky too, but also would have additional important bonus — your idea would be evaluated by your organization.
    I don't see any significant upside of organization evaluating your socks.
    Mismatching socks just take away part of your focus.

    Sorry for overthinking this post
    :-)

  • 8 Seth Godin @ The Art of Marketing | Biz Money Matters // Mar 9, 2010 at 2:37 pm

    […] an example of doing MARKETING ART, Seth told the story of a truly REBELLIOUS new product idea called ‘socks that don’t match’ from MissMatched Inc. of New […]

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